While most showrooms keep staff offices out of sight, we opted to embrace the core offerings of MDI’s business (office furniture!) and placed their team front and center. This showroom was arranged so that visitors could see first-hand how the product would get used, how it could be arranged, and in the process, provided a functional space for the sales team.

As part of our space planning solution, we pulled the conference room away from the wall, making it the starting or stopping point on a visitor’s journey through the space.

The interior design of retail spaces needs constant refreshes, accomplished in the draped fabric swatches that hang above the neutral chairs. The flexible infrastructure supports re-arranging furniture, while vinyl window films are easily changed out for events, product launches and brand refreshes.

*Executed by Brinn Miracle for PDR

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